Let us help find your brand's true identity
Our solution to brand identity is as creative as it is practical, where design and content meet research and knowledge.
1. Discovery + ResearchMeeting your brand
For any branding effort, we think stakeholder interviews to be supercritical. We ask honest questions to get a clear understanding of what your business and brand stand for and the ultimate goal.
We also set the foundation of strong research on which we create the project. We focus on your major competitors, target audience, and latest trends with similar brands in the industry.
2. StorytellingUncovering the narrative
The modern brand should have a story - a driving embodiment that explains what they are about, why the audience should care. Taking what we learned during research and discovery, our branding and creative team will help identify and create the story behind the brand, its vision, and motto through the entire commencement.
3. Verbal IdentityFinding your voice
Our content development team will always be at your disposal to help create the on-page identity of your brand. We help customers on base-level things like naming the new product line ups, the service, or even the brand itself. We work closely with customers to find the right angle to name their products or brand itself. We consider a lot of different approaches and perspectives like creative directions, research, analysis, etc,
We spend time with clients to come up with the taglines for their brand, some taglines come up super easily that represents the brand quickly perhaps more simply. But, some taglines need more time and effort than the usual, we sure work till we find that needle in the hay type of tagline. But to arrive at the best, our content team keeps refining the brand story till we find that unique personality that jumps off the page.
4. Visual IdentityFocusing on look-and-feel
On top of creating beautiful logos, our creative and branding teams have huge experience creating brand guidelines for all brand types. We will take care of the color palette that works amazingly well with all the materials. We can also help create custom icons, monograms, set photography directions, or create a new set of branding/visual elements for marketing and design materials. We can expand the visual and brand identity to any medium - like websites, advertisements, and animations - where consistency and uniformity play a major role to create authenticity and brand value.
5. ImplementationBringing it to life
As a full-service digital agency, Aximz Technologies is ready to execute on the branding recommendations and effortless transition into a building phase. In the same way, our marketing team is working towards putting your new brand to the consumers.
As a full-service digital agency, Blue Fountain Media is ready to execute on our branding recommendations and seamlessly transition into an implementation phase. In the same way, our marketing team is standing by and ready to put your new brand in front of consumers.